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SEPTEMBER 5, 2018 404 Error Page Design Tips
A 404 Error page tends to be a frustrating experience for any internet user. Site visitors want to get where they intended to go without any major hiccups. However, a mistyped URL or an outdated hyperlink can lead the way to a web page that doesn’t exist.
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SEPTEMBER 19, 2018 4 Essential Areas to Analyze During Your Next Technical SEO Audit
A technical search engine optimization assessment of a site is absolutely essential if you want to maximize SEO efforts and see subsequent benefits. Technical SEO is all about communication to the search engine via page response headers, information architecture, cross-linking, and more.
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SEPTEMBER 14, 2018 Remarketing AdWords Tips: Beginner 101
Forget first impressions – with Google remarketing, you have more than one chance to grab attention and cinch a sale. If you ’ re new to Google AdWords remarketing (now just Google Ads remarketing), you have a world of potential to discover.
VIZION How to Set Up Your Google Analytics Dashboard
| WEDNESDAY, SEPTEMBER 12, 2018
As a marketer, the amount of data, metrics, and information out there can feel overwhelming. Organizing data in a way that allows you to actually use it to benefit your business takes using the right tools at your disposal. One of the best (free!) tools out there is the Google Analytics Dashboard. The Analytics Dashboard lets you easily organize, categorize, and view different metrics in ways that can actually be useful. MORE >>
VIZION How to Use Instagram for Business With 7 Simple Tips
| MONDAY, SEPTEMBER 10, 2018
Social media is one of the greatest tools for businesses working to enhance their online presence. Platforms like Facebook and Twitter are some of the most obvious targets, but Instagram also has an extensive active user base with high rates of engagement. Combined with much lower competition than you’ll find on other platforms, Instagram presents a fantastic opportunity for your business’s social media marketing campaign. MORE >>
VIZION Google Ads Introduces ‘Ad Strength’ for Responsive Ads
| THURSDAY, SEPTEMBER 6, 2018
Earlier this year, Google released their responsive ad options, providing a new way for businesses to provide variable ad options that can function across several platforms. While it seemed interesting, many businesses felt that the lack of reports made it difficult to develop effective strategies for their ad campaigns. To help users make better use of these ads, Google has recently released new reporting features, including ad strength metrics. MORE >>