I am preparing my Search Analytics talk for Search Engine Strategies on December 7th at 10:30 in Chicago – which includes smart folks likes Jim Sterne and Matthew Bailey on the panel. Use analytics tools to get the specific answers you need about your search marketing campaign’s economic performance, your users’ on-site behaviors, and how to look for major red flags in traffic patterns. That’s only one search engine (and its various properties)! MORE >>

Online Marketing Blog TopRank's internet marketing blog on the intersection of social media, digital public relations and search engine marketing. How do professionals stay current with search marketing tactics considering the sheer volume of social media distraction? Last month we ran a poll of Online Marketing Blog readers to discover preferences for learning and staying up to date with current search engine marketing strategies and tactics. MORE >>

Well, long tail keyphrases are considered those that are three or more words that may not have a huge amount of traffic, but that traffic sure is relevant and valuable, which is why utilizing this method can really make a difference your search engine referrals. Though these only show approximately 1360 searches per month combined, they are more relevant and less competitive. To learn more about this search engine optimization company, visit www.arteworks.biz. MORE >>

While this provides Google (and other search engines) directions around not indexing these pages, it does tell them to continue to spider links through it. How does another search engine like Bing see these pages and does it respect the “robots” tag directions? So, for #1, let’s check to see if we are feeding this to the search engines directly by checking the sitemap.xml file(s). Blog Search Engine Optimization Tips MORE >>

This provides a cleaner page footprint and internal linking structure for the site versus lining to actively 301 redirected URLs, which the search engines hate. Search Engine Optimization TipsWhat we saw and how we provide directions to correct it. So, we have identified a few opportunities using just our browsers and advanced queries on the Google and Bing indexes combined with some simple Webmaster Tool account reviews. MORE >>