People ask me this all the time. For such a deeply focused blog on one topic there were a total of 22k key phrases that delivered traffic from search engines. You on the other hand are measuring single session conversion. Disclosure : I am on their Advisory Board.]
Here is my point of view on the basics and best practices for measuring conversion rate. Definition first: Conversion rate , in percentage, equals Outcomes divided by Unique Visitors during a particular time period. 6 : Trend over time and don’t forget seasonality.
Let’s see if you feel that by the time you are done with this post. Find them first and you get first dibs on convincing them. You have thousands of pages. You have tons of products you sell, a diverse set of services and so on and so forth.
Please read the whole thing when you have time, I promise you’ll either end up making lots of money or saving lots of money! On y-axis are the number of visits that resulted from each key phrase (you can also use Visitors if you want).