Old school SEO, where you assign each page a keyword theme based on keyword research and hand-craft a title tag, H1 tag and intro copy, then figure out the best internal links to send to the page, just doesn’t scale with big sites. Tags: longtailseo
And so without further ado; My Search ranking factors for 2009 Link related factors The granddaddy of all modern indexing and retrieval approaches, links are still one of the more dominant signals out there. From historical ranking factors to phrase based or even Personalized PageRank there are a few ways to valuate links in the ranking process. Thoughts; when it comes to links (internal or external or inbound) we want to build upon the theme of our core target terms.
Take care that the following best practices are built into this foundation: • Semantic Value: a domain with your primary keyword is a very good thing, but it shouldn’t be the total focus. You’ll also want to ensure there’s consistency in the internal linking of your site.