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NOVEMBER 8, 2010 [Hyperlink, IFRAME] 3 Tips for Maximizing Engagement With Facebook Likes and Shares
There are two different “Like button implementations, and while the iFrame version is easier to implement, the XFBML version gives you more opportunity to optimize. One of the advantages of the latest generation of sharing technologies is that you have full control over the image and body text for shared content, as well as the hyperlinks that appear at the bottom of the feed item.