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JULY 23, 2014 Stop with the PageRank
As search engines continue to develop and generate new ways of determining website relevance, the methods used for articulating site performance are becoming more nuanced. This encourages a new approach to search engine optimization that matches the ever changing landscape of the internet.
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JULY 7, 2014 Digital Marketing: Strategies and Tactics for Social and Search Success
While often used synonymously, strategies and tactics are terms that are intricately related but different in scope. It is important to understand how these terms are linked in order to achieve your company’s overall marketing goal. Once your business has a goal, you need a plan for how to achieve that goal. . Defining a good goal for a digital marketing campaign can be challenging.
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JULY 28, 2014 10 Tips for International Email Marketing
International growth is an important aspect of many business’ marketing strategies. Expanding your potential market beyond the borders of your business’s country of origin can be an exciting and fruitful process when done effectively. Here are ten things to remember when approaching international email marketing: 1) While this might be obvious, language plays a central role in translating your business to other countries.
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JULY 15, 2014 SEO Request for Proposal RFP
In my push towards helping to create some Standards, demystify search engine optimization and help more and more people get search engine optimization into their marketing budgets, I am offering up a free RFP template for those seeking search engine optimization services. Certainly, there will be other search engine optimization firms out there who may want to offer some suggestions AND I WELCOME THEM!
VIZION Internet Marketing Link Roundup [7/3/14]
| THURSDAY, JULY 3, 2014
How to Track the Success of Your Email Campaign in Google Analytics. When launching an e-mail campaign, Google Analytics is an incredibly useful tool to gauge its success and help to pinpoint where it needs to be improved.” – Gary Huhn. Think Your Yelp Profile isn’t Important? Think Again! Learn some helpful tips and tricks in creating, managing and optimizing your Yelp profile, and learn how a well-developed Yelp profile can help your business succeed.” – Gary Huhn. MORE >>
VIZION Internet Marketing Link Roundup [7/18/14]
| FRIDAY, JULY 18, 2014
6 SEO Myths the Pro Are a Little Tired of Debunking. Myths are myths, let’s put these to rest okay?” – Joshua Titsworth. Why Do Google Penalties Exist? Spam, Pandas and Penguins! Ever wondered why Google penalties exist? Emily gives a quick, simple run down on why they do.” – Joshua Titsworth. Random Little SEO Tips Anyone Can Use. Quick, simple tips on improving your site no matter how big or small it is.” – Joshua Titsworth . Study Shows Organic Search is Responsible for 64% of Web Traffic. MORE >>
VIZION Internet Marketing Link Roundup [7/11/14]
| FRIDAY, JULY 11, 2014
Link Building Tips to Amplify Your SEO. “A A few simple but powerful ways to amplify your link building efforts.” – Joshua Titsworth. Why Mobile Matters – Now. Still dragging your feet on mobile? Great read on why you shouldn’t be.” – Joshua Titsworth. Content Alone Can’t Build Links. Did you build great content to get links? Great, but it’s not enough.” – Joshua Titsworth. An Introductory Guide to Cross Channel Remarketing on Facebook, Twitter, and Google. “An MORE >>
VIZION 3 Types of Outreach Mishaps
| THURSDAY, JULY 31, 2014
Outreach is an important aspect of any business. Whether you use social media, email or reach your audience another way, use outreach moments effectively to promote your image. To have a positive outreach experience for both your business and the consumer, you should avoid the following five mishaps: Send it to the right person. Nothing is more humiliating than sending an email to the wrong person. MORE >>
VIZION Internet Marketing Link Roundup [7/25/14]
| FRIDAY, JULY 25, 2014
How to Use Google’s Structured Data Markup Helper. “If If you’re a novice to schema markup, here is a guide to using Google’s structured data helper” – Gary Huhn. 5 Fantastic WordPress Plugins to Make Your Site Mobile Responsive. “Do Do you have a mobile version of your website? Here are 5 WordPress plugins to make your site mobile responsive” – Gary Huhn. How to Ensure Your SEO Strategy Delivers the Right Traffic. MORE >>