If you have not taken advantage of the fastest growing marketing method today, there is no better time than now. Social media marketing can seem overwhelming and even a bit abstract if you are unsure of where to start and what to do. But more and more statics are showing the explosive growth of social media marketing for businesses. This cannot be ignored and can indicate only one thing: It works. MORE >>

I’m sure there were at least a few journalists who took offense at Gap marketing chief Seth Farbman telling an audience earlier this week that marketers are more honest than journalists. In his former life as a journalist, Farbman said, “I always had the sense that I was creating information, but the real purpose of that information was to sell something—to sell newspapers and ad space.” MORE >>

Friday, April 6, 2012. Netflix Recommendations: Beyond the 5 stars (Part 1). by Xavier Amatriain and Justin Basilico (Personalization Science and Engineering) In this two-part blog post, we will open the doors of one of the most valued Netflix assets: our recommendation system. In Part 1, we will relate the Netflix Prize to the broader recommendation challenge, outline the external components of our personalized service, and highlight how our task has evolved with the business. MORE >>

Elad Blog. Wednesday, January 4, 2012. How Pinterest Will Transform the Web in 2012: Social Content Curation As The Next Big Thing. The most interesting wave hitting the social web in 2012 is social curation. This was kicked off in 2011 as Pinterests growth was noticed by Silicon Valley and a number of companies quickly followed suit - Snip.It launched as a social information curation platform, Quora adopted boards for a similar purpose, and Fab.com launched a structured social commerce feed. MORE >>

Tweet. Tuesday, September 6, 2011. Print this article | Read this article in: | ES | IT |. Curated Content Delivery Formats: Beyond News Portals and Magazines. The new frontiers for content curation tools and services are in a) providing advanced collaborative (" social )" features and in b) introducing and integrating new and effective, highly visual, delivery formats. Photo credit: CaraMaria. MORE >>