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| | VIZION
MARCH 20, 2013 Top Keyword Selection Formula for Organic Search
Rankings, Rankings, Rankings… Many SEO companies brag and boast about the rankings they have achieved for their client’s. It’s all over their testimonials page and in their white papers; but do those rankings actually generate traffic, and revenue?
| | VISUAL REVENUE
MARCH 5, 2013 Audience & Algorithms: To win, media properties must have a soul.
This post is republished from one that we had previously submitted to VentureBeat. There’s been much debate lately about many of the changing ways of the online publishing business. I like heated debate because it keeps us on our toes, and I like change because I believe change is the heart of our human existence. So let there be more of it. It keeps things interesting. But the pace of change, while dizzying to some, creates for me something entirely different, yet just as bewildering.
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MARCH 11, 2013 Harnessing a Blogger Network
); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. RSS Feeds. --> --> Bookmark FOLIOMag.com. folio. MediaPRO Community. Job Board. SEARCH FOLIO: Search. Connect with FOLIO: Careers. Careers Home. Search Jobs. Add Your Resume. Featured Jobs. Newest Jobs. Job Seeker Login.
| | VISUAL REVENUE
MARCH 7, 2013 Outbrain acquires Visual Revenue
I am beyond pleased to announce a major step forward for Visual Revenue and our mission to support editors and make them the most powerful force in today’s data-driven newsrooms. Today we announce the merger of our company with Outbrain, Inc. Why, you might ask? By merging the two companies, we combine the leader in online editorial decision support and optimization with the largest player in paid content recommendations.
VIZION Don’t Photo Bomb Your Own Content Marketing
| THURSDAY, MARCH 28, 2013
Online marketing today primarily consists of two heavy-weights that go hand-in-hand: content marketing and social media marketing. Brands use content marketing as a primary factor in their social media efforts. Today’s consumers are not only tech savvy but they are reputation savvy. They will trust what their friends and friends of friends say online about a brand any day over what the brand is telling them in an advertisement. MORE >>
VIZION Is Your Analytical Data Legit?
| TUESDAY, MARCH 26, 2013
One of the most important components of an SEO campaign is benchmarking analytical data and continuous monitoring of that analytical data as a success metric. It also becomes an essential resource in assessment to determine further optimization of performing pages and keyword terms. However, if your analytics are not tracking appropriately, you may be assessing success or the lack thereof on misinforming data. MORE >>
VIZION Guaranteed SEO Services – Search Engine Optimization at its “Best?”
| THURSDAY, MARCH 14, 2013
Recently I received an email from a client asking me if we can offer the same guarantees that are included in an email they received. You know the type of emails I’m talking about…the ones that say something like “guaranteed top positions in Google,” “guaranteed results,” “guaranteed SEO rankings.” MORE >>
VIZION Building Quality Links for Boring Niches
| WEDNESDAY, MARCH 6, 2013
We’ve all had that one client who came to us for link building that was in an industry that made us go “really, people make that?” What we were really thinking was, “how can we promote this?” Truth be told it takes more than just getting creative. Get creative and get the client involved. Don’t get me wrong, creativity is a huge part of the process. MORE >>
VISUAL REVENUE Data as a complement to human editorial judgment
| SUNDAY, MARCH 17, 2013
Data as a complement to human editorial judgment is what will enable editorial teams to compete in the audience business. Advertisers have long since and wholeheartedly bought into data, and they are using it so aggressively through exchanges and programmatic buying that they are squeezing every last ounce from publishers. This imbalance must be addressed, and it can only happen with a combination of data-driven thinking and distinctive editorial voices. Dennis ! MORE >>