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VIZION JUNE 13, 2013 The Penguinization of our Society Google recently released the Penguin 2.0 algorithmic update on May 22 nd. This was meant to be a continuation of their anti-webspam effort of the original Penguin update. This and the following two revisions to the update were intended to provide better search results via the penalization or filtering of sites whose pages were in possession of less than satisfactory backlinks or “authority.” ” What Penguin 2.0 brings to the table is a more in-depth, deeper dive into this cleanup. | |
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