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FEBRUARY 1, 2011 [Advertising Copy, Bing] Quora Blocks Startup Search Engines
As Gabe Rivera of Techmeme pointed out yesterday , its robots.txt file explicitly grants Google, Bing, Blekko and other big players access, but excludes everyone else. While hes still able to show Facebook pages thanks to API partners like Bing, this leaves him unable to run his own algorithms to optimally rank and display the results. Theres no way to gather that information through the Facebook API, so without crawling access hes unable to implement that feature.
| || | SEARCHENGINELAND.COM
MAY 31, 2009 [Advertising Copy, Bing] Does Including A Physical Address On Your Website Help Rankings?
It’s also important to note that Google was able to attribute the city data to the home page, when in this case that information was only present on about us and contact pages of the site. However I’ll firmly grab the ear-flaps on my conspiracy theorist tin foil hat and say at the very least it’s plausible, and it wouldn’t surprise me if address information worked it’s way into the algorithm in the next 3 to 5 years. First Time Visit? Start Here!
| | SEARCHENGINELAND.COM
FEBRUARY 25, 2010 [Advertising Copy, Bing] The Pundits Are Wrong! Don’t Cut Off Your Tail
The benefits of the long tail search advertising are exactly like the benefits of email segmentation. Consider: The more targeted ad is served having better ad copy which raises CTR and therefore Quality Score. Now Google is basically paying you to bid on phrase or broad matched keywords with very high competition so they can get more money out of advertisers. TODAY ON SEARCH ENGINE LAND TOP STORIES Google Advertises Chrome … On Bing!
SEARCHENGINELAND.COM [Advertising Copy, Bing] 21 Link Builders Share Advanced Link Building Queries
| THURSDAY, NOVEMBER 19, 2009
About 4 days before launch, we contacted our top 50 researched targets, gave them some copy
and invited them to be the first to try our new plugin – we asked them to write about it or tweet it if they found it useful. If I do need to query, I use all four engines (Google, Ask, Yahoo and Bing
) plus DMOZ, Hoovers, Lexis Nexis and local directories. View a sample › STAY CURRENT THROUGHOUT THE DAY The Search Engine Land feed keeps you informed
as news happens. MORE >>