SEARCHENGINELAND.COM [Advertising Copy, AOL] The Pundits Are Wrong! Don’t Cut Off Your Tail
| THURSDAY, FEBRUARY 25, 2010
The benefits of the long tail search advertising are exactly like the benefits of email segmentation. Consider: The more targeted ad is served having better ad copy which raises CTR and therefore Quality Score. Now Google is basically paying you to bid on phrase or broad matched keywords with very high competition so they can get more money out of advertisers. TODAY ON SEARCH ENGINE LAND TOP STORIES Google Advertises Chrome … On Bing!
WWW.READWRITEWEB.COM [Advertising Copy, AOL] How Google Can Combat Content Farms
| TUESDAY, DECEMBER 15, 2009
Posted by: simon | December 15, 2009 2:52 PM Google works hand in hand with Demand media on youtube for instance -- basically thats Google basically co-owning a content service business via advertising. Lenley | December 15, 2009 4:26 PM I took a look at Aols Seed.com today.